Every year the number of women in the workforce grows by approximately 1 million.
- Catalyst


PINK APPLIES FOR

BPA WORLDWIDE CONSUMER MAGAZINE MEMBERSHIP

 

Atlanta, GA. April 5, 2006 – PINK, the only national magazine, website and series of events for professional women, has applied for consumer magazine membership in BPA Worldwide. PINK is published by Pink Street LLC. BPA Worldwide will track PINK's circulation size, source make-up, pricing and geographic coverage. The magazine will have 12 months to complete its initial circulation audit.

 

"We're thrilled with the success of PINK's first year," said Founding Publisher Genevieve Bos. "After six issues, our circulation is increasing steadily. We welcome the opportunity to show our advertisers PINK's boundless potential for growth!"

 

"We are pleased that PINK has applied for membership in BPA Worldwide," said BPA president and CEO Glenn Hansen. "We applaud the publisher for providing advertisers and prospects with the solid assurance of an independent circulation audit conducted according to our world-respected, uncompromising standards. With a BPA audit, media buyers can be confident that circulation claims are accurate, and that they have the verified data that they need to assess a publication's effectiveness in serving its market."

 

About BPA Worldwide A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprising media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 25 countries. Worldwide, BPA serves more than 2,500 media members and applicants–including more than 2,000 B-to-B publications, more than 500 consumer magazines, plus newspapers, events, Web sites, email newsletters, databases, wireless and other advertiser–supported media. BPA's membership also includes more than 2,600 advertiser and agency members. Visit bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.

NR Mar-06

 

 About PINK PINK magazine features a new generation of women who are doing great things in their work and in their lives. These are the women who are redefining what it means to be successful in the 21st century. The publication offers content from award-winning writers and columnists in America's only national magazine dedicated to women's professional growth. For more information, visit pinkmagazine.com.

MEET THE TEAM

MEDIA CONTACT
Carol Romashko
Director of Marketing
404.601.3504
cromashko@pinkmagazine.com