Every year the number of women in the workforce grows by approximately 1 million.
- Catalyst

The Madison Avenue Revolution: Latest PINK Magazine Celebrates Women Who Rule the Advertising World

Plus – Blackberry Boundaries, Financial Freedom and Going Global with Your Career in the August/September Issue

ATLANTA, August 12, 2005 – After a highly successful launch in June, PINK magazine, the only publication for professional women, continues the momentum in its August/September edition.  Packed with news today's professional women really want, the second installment of PINK brims with insightful and powerful articles that help women leaders reach greater professional and personal success.

"We are extremely proud of the second issue because it builds on what our first issue established – providing advice, strategies and inspiration for today's professional woman," Genevieve Bos, president and founding publisher of PINK commented.  "The cover story looks at successful women leading the top ad agencies and how they've achieved success while dealing with the challenges that come with their accomplishments.  This is something every professional woman deals with and is interested in reading about." 

Linda Sawyer, chief operating officer of Deutsch Inc., a top 10 advertising agency, and featured on the PINK cover for the August/September issue, was happy to share the secrets of her success with PINK readers.  "For myself, I don't consider gender an issue.  It's always been about performance and results.  It was a pleasure to be surrounded by such good company of women who have emerged as leaders based on this criteria."

Whether it's hearing from today's top women executives, learning to plan for your financial future or even getting a sneak peak at the latest styles in laptop bags, PINK offers a wide variety of articles that will engage and educate readers. 

Cynthia Good, chief executive officer and founding editor of PINK, points out several articles in the August/September issue that are both interesting and important to PINK's demographic. 

"Every inch of this issue – from the editorial to the advertising – is dedicated to enhancing the lives and careers of professional women, and I believe the content will resonate with women in offices across the country," she said.  Highlights of the issue include:

COVER STORY
"Brand New World" 
At the largest offices of the top ad agencies in the U.S., more women are running the show.  Meet six of the best who, combined, manage billions of ad dollars every year, compete with each other every day and still managed to have a few laughs during PINK's exclusive photo shoot.

"Blackberry in the Bedroom"

Is life in the wireless zone lowering your libido?  Writer Diane Danielson takes an

intimate look, through the window of her own bedroom, at today's wireless

technological advancements and the negative effects it can have on our already

over-scheduled relationships.  Find out what the Ten Blackberry Commandments

are and how to avoid getting "BlackBuried."

MY MONEY: "Willing Your Future"
Such a touchy subject, your will.  The days of men handling the financial divvying up are long gone.  Women are increasingly building great wealth for their futures, but forgetting about how to leave and protect their financial legacy.  In the current issue of PINK, find out the three things you need to know about your will, so you can rest in peace.

"Ticket to Ride"
Go global with your career and watch your salary triple!  As the world gets smaller and corporations get larger, women find themselves taking a bigger share of global jobs and loving the perks that come with it.  PINK writer Judith Potwora explores the lives of women who have made the transition to global leader and gives readers tips to consider before deciding to go international.

MY SPACE: "Feng Shui at Work"
For years devotees of Feng Shui have brought peace and harmony to their homes – so why not bring a bit of that peace to your office?  Your environment can affect what's happening in your career and business, so if there's an area that needs a change for the positive, align your space with Bagua, the Feng Shui map.  This issue of PINK magazine gives you the six basic tools to apply the Bagua to your office, or even just your desk, and begin reaping the harmonious benefits.

"Longevity Without Limits: How to Live to Be 100"

In this issue, PINK takes a look at the real ways we age and what current

science offers to slow down the inevitable process of living and dying.  From

grape seeds to fewer calories and soon-to-be medical procedures that can

dramatically lengthen your life, PINK offers up six simple tips for living to be 100

(or die trying!).

In addition to these provocative and inspiring articles, readers can look forward to regular features in every issue of PINK, including:

  • Clips and Trends – Featuring snippets, stats and trends relevant to professional women's lives
  • Woman's Work – A look at a woman who is succeeding in a male-dominated profession
  • Office Politics – Tips and tools for navigating the workplace
  • PINK Think – A witty cartoon commentary on life as a professional woman

About PINK
PINK magazine features a new generation of women in America who are doing great things in their work and in their lives.  These are the women who are redefining what it means to be successful in the 21st century.  The bi-monthly publication offers editorial from award-winning writers and columnists in the national magazine dedicated to women's professional growth.

 

MEET THE TEAM

MEDIA CONTACT
Carol Romashko
Director of Marketing
404.601.3504
cromashko@pinkmagazine.com